nitin negi is a multidisciplinary creative who works within branding and advertising through concept driven visuals.

WORK

having worked across various mediums and agencies over the last 8 years, here's a preview of some select work. i believe design to be a medium that helps convey long paragraphs in the shortest way possible, and my work reflects that.

select work

branding & communication

branding for me has always been a space where every color selection, every glyph of a typeface, every word becomes the core of something that didn't exist five minutes ago. it's setting the visual and verbal blueprint that will probably outlive me and exist for years to come. there's something addictive about that kind of creative power, taking an artboard and making a complete identity that feels inevitable.

select work

advertising

advertising is that subject that i never studied, but it was something i wanted to dominate anyway. if that makes sense to you, you probably know what kind of advertising i like. it's the art of making a visual that you talk about and that makes you try something new. it's designing a sales pitch, it's making a loud noise in a noisy space just to get attention for a few seconds and hoping for the impact to retain in the user the next time they have to make a decision.

select work

social media

fell in love with social content creation back when it was still an art form, before the endless scroll of trend-chasing and moment marketing took over. in those early instagram days, when feeds were drowning in "look what i'm eating" posts, i saw an opportunity to communicate something that wasn't a photo with filters but design itself. every post was a canvas, every caption a chance to elevate the conversation beyond the mundane.

CLIENTS

the minimalist

tata trusts

voot kids

nykaa

shapoorji pallonji

mahindra lifespaces

saint gobain

wockhardt hospital

tvarit

villgro

nanna's negroni

cesc

u gro capital

elephant & co.

ABOUT

my default wordle word is spare (yes i do play wordle still, on days when i remember to)/ proficient in google slides/ good with remembering passwords/ i got 82 on my english 12th finals/ i scored 33 in maths and economics in the same exams/ but again i also scored 82 in my business studies/ god knew i'd be too creative if i could illustrate as well/ as a kid i won a ben 10 omnitrix in a random giveaway and a lego figurine as well/ my first ever phone was iball andi 4.5h/ proportion wise i'd say i am 30 percent content and 70 percent design based creative/ failed the chartered accountant entrance exam 4 times/ at the age of 29 i still don't know how to drive a car/ bradley hand itc was my favorite font during the school word doc documentation era/ loves making custom typefaces/

my default wordle word is spare (yes i do play wordle still, on days when i remember to)/ proficient in google slides/ good with remembering passwords/ i got 82 on my english 12th finals/ i scored 33 in maths and economics in the same exams/ but again i also scored 82 in my business studies/ god knew i'd be too creative if i could illustrate as well/ as a kid i won a ben 10 omnitrix in a random giveaway and a lego figurine as well/ my first ever phone was iball andi 4.5h/ proportion wise i'd say i am 30 percent content and 70 percent design based creative/ failed the chartered accountant entrance exam 4 times/ at the age of 29 i still don't know how to drive a car/ bradley hand itc was my favorite font during the school word doc documentation era/ loves making custom typefaces/